Here’s where we get edjumacated!
I failed, failed, and failed some more when I was young in my entrepreneurial journey.
It was hard… But I didn’t know.
I didn’t know a lot of things… And I was stubborn. Then I broke the streak… And opened a book. Empowering…
Read them. Love them. Use them. But which ones? Here’s the books I suggest Creators read and that have made big differences in my life and business… Check back every so often as I’ll certainly be updating this list as I come across new golden bricks of knowledge!
The Champion’s Mind: How Great Athletes Think, Train, and Thrive by Dr. Jim Afremow
Our dreams are similar. Start, grow and build a successful business that gives you the time, location, and financial freedom. The fact is the road of entrepreneurship is and will be difficult. Really fucking difficult. While this book is aimed toward athletes and sport, it’s applicable to every aspect of life and business. This book has helped me mentally in ways that are not measurable.
Crush It by Gary Vaynerchuk
This book was published in 2009. While some platforms are irrelevant, the principles are gold. Crush It will spark creativity in you. Leverage that creativity, but stick to the principles laid out in this old testament. Gary is a hustler by heart, but he’s smart. His business smart’s and Russian immigrant hustle makes his success what it is.
Zag: The #1 Strategy of High Performance Brands by Marty Neumeier
Everyone is a coach, entrepreneur, fitness expert, and podcaster. The barrier for entry is so low. Separating yourself from the masses, being distinct, and having a brand to match it are mandatory if you truly want to make a big impact. This book will help you create, develop, and communicate that brand.
21 Irrefutable Laws of Leadership 10th Anniversary Edition by John Maxwell
If you’re business requires you to interact with another human being, leadership development needs to be a high priority. Being a stronger, centered leader will help you push through the tough times, navigate the choppy times, and maximize the positive times in your business.
How to Win Friends and Influence People by Dale Carnegie
While written in a different time, Mr. Carnegie’s ideas, methods, and wisdom ring true today. If you’re introverted, or have awkward social encounters, this is for you. Like any skill, winning friends and positively influencing others can be developed. The principles and practices in this book will get you there.
The Power of I Am by Joel Osteen
This book was so powerful for me personally, I read it twice back to back. While I’m not a deeply religious person (I’m more spiritual), Joel is a pastor and religion is deeply rooted in his book. That aside, this text is still mandatory for anyone who wants to expedite their success faster than you’d ever thought was possible. When I reflect on the times in my life when I accomplished my greatest feats I’m most proud of, these practices were woven into the fabric of everything I did. It may be foo foo to some, but it’s been fucking awesome for me in the results department!
Contagious: Why things catch on by Joana Berger
This Wharton College of Business marketing professor knows a thing or 2,000 about how people think, what they’re attracted to, and how they’ll respond. His dream of becoming a shoe designer at Nike didn’t work out like he expected, so he got his doctorate, started teaching, and wrote a couple books. There’s a reason he’s a NY Times best-seller… And, I’m glad it didn’t work out at Nike. This text gives us insight on human psychology and behavior so we can leverage it to build a more profitable business. And you’ll want to pick up his most recent book… Invisible Influence